Arunachal Organic Kiwi
The Arunachal Organic Kiwi has been launched as part of the “Mission Arunachal Kiwi”, announced under the broader Brand North East initiative, which promotes one unique agricultural identity (USP) for each North Eastern state.
Arunachal Organic Kiwi
The Union Minister for Development of North Eastern Region and Communications launched the mission titled:
“Arunachal Kiwi: The USP of Arunachal Pradesh”
It is part of the broader initiative:
Brand North East — promoting one unique product per state
Brand North East – Key State USPs
The initiative highlights unique agricultural products from each North Eastern state:
Sikkim → Organic State
Mizoram → Ginger
Tripura → Queen Pineapple
Nagaland → Coffee
Meghalaya → Lakadong Turmeric
Arunachal Pradesh → Kiwi
About Arunachal Organic Kiwi
The:
Arunachal Organic Kiwi
is a major cash crop of Arunachal Pradesh, cultivated using indigenous farming practices, especially in the Lower Subansiri district.
Agro-Climatic Conditions
The region is highly suitable for kiwi cultivation due to:
Temperate climate
Well-defined seasonal variation
Fertile soil rich in organic matter
High-altitude farming conditions
Organic Certification
Arunachal Pradesh became:
India’s first state to receive organic certification for kiwi cultivation (2020)
This was achieved under:
Mission Organic Value Chain Development for North Eastern Region
Importance of Kiwi Mission
1. Agricultural Diversification
Promotes shift from subsistence to cash crops
Encourages horticulture-based income
2. Organic Farming Promotion
Supports chemical-free agriculture
Enhances export potential
3. Rural Livelihoods
Improves income of tribal and hill farmers
Strengthens value chains
4. Branding of North East Agriculture
Builds regional identity under “Brand North East”
Enhances national and global market visibility
Significance for Arunachal Pradesh
The kiwi mission supports:
Sustainable agriculture
Eco-friendly farming systems
Employment generation
Export-oriented horticulture development
Conclusion
The Arunachal Organic Kiwi mission under “Brand North East” strengthens India’s push toward organic, climate-resilient, and high-value agriculture, while promoting the unique agro-climatic strengths of the North Eastern region.